Reddit.com – see the key facts and overview here
Reddit.com is a social news and media aggregation website where people can share content and news in a collection of forums. “The front page of the internet,” is how the site bills itself, something that is also reflected by its user numbers. According to Alexa Internet, it is the 5th most visited site in the U.S. and 13th worldwide.
Various trending posts on the site can be seen on the homepage, but a deeper search can be carried out from the search bar and posts can also be sorted according to how new, trending or controversial they are.
The posts on Reddit.com are organized on boards known as “subreddits” and each one is devoted to a specific topic, the topics covered are numerous, and can include photos, videos, posts, and links. Posts can receive up-votes and down-votes, and as the up-votes climb so does the position of the post. Enough up-votes will get the post to the front page of a subreddit. Every account has “karma” points that show the users standing in the Reddit community.
Subreddits can be created by anyone with a Reddit account but they have to follow the site’s community guidelines. Volunteers are able to edit subreddits and can even remove content or ban users.
Who are the founders of Reddit.com?
Steve Huffman and Alexis Ohanian are the founders of Reddit which was based on their idea. Their original funding came from Y Combinator and the two launched Reddit in June 2005. They merged their company with Aaron Swartz’s company, Infogami, for a few months in late 2005, and immediately sold to Condé Nast Publications, owner of Wired, and moved to San Francisco. The team fired Swartz in 2007; the reasons were never publicly disclosed.
Huffman and Ohanian left Reddit in 2009 and Reddit became an independent subsidiary of Advance Publications, the parent company of Condé Nast Publications. Advance Publications remains the majority shareholder.
Where is the headquarters of Reddit?
The headquarters of Reddit is in San Francisco, California. The company mascot is an alien named Snoo, created in 2005 by Ohanian while bored in a lecture. He is genderless and colorless, and Snoo can be customized to represent subreddits by redditors, but there are restrictions on what Snoo can look like. The logo name is stylized as “reddit”.
The main source of income for Reddit is advertisements and advertisers pay according to the number of page views. Google Adsense Advertisements are another form of income and these appear in the sidebar.
Reddit Premium Membership is a paid membership option that improves the user experience by offering extra features. These include the ability to turn off advertisements, have more comments per page, comments can be saved and categorized and many more. In 2016, Reddit Gold made close to $1 million for the company and has a coins award system for users.
The Reddit community is known to be passionate and has organized philanthropic campaigns, political discussions, and other social and community-based campaigns. The community also has many traditions and the April Fool’s Day and “Ask Me Anything” campaigns are of the most popular.